TalkChanging the Game: Reimagining Marketing in Saudi4:40 pm - 5:00 pm Sultana Ballroom

Event Details

This extraordinary session will explore how KSA’s distinctive combination of agile infrastructure, ambitious government initiatives, private sector investments and people-centric culture can pave the way for a groundbreaking era of marketing innovation. With a focus on understanding consumer profiles and needs, as well as empowering human capital for tomorrow’s challenges, this presentation will highlight the pivotal role marketing has to play in propelling this visionary transformation.

  • How can KSA redefine the marketing industry, setting a global precedent?
  • What exciting possibilities lie ahead for marketing and advertising in Saudi Arabia?

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