Talk
TalkCultural Crescendo: Leveraging Saudi's Music IndustrySiwar Ballroom
Event Details
Saudi’s music industry revolution offers a source of untapped opportunities for creativity. The floodgates have been opened, unleashing Saudi talent with a hunger to make their voices heard. What does this mean for brands – why should they listen, and how can they take part in the conversation? This session objectively examines the distinct features that set this musical landscape apart and offers a pragmatic approach to leverage its power.
- Why has the music industry been a well of opportunities for brands (at a global level)?
- What makes the Saudi music industry unique?
- Why should brands pay attention and get involved?
- How can brands ride the creative and cultural wave of the erupting Saudi music industry?
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