Wadha Alnafjan

Wadha is the head digital wellbeing (Sync) at Ithra, a program aiming to raise awareness through translating research-based understanding of the amplification of technology on our lives into audience friendly material and tools. Prior to that, Wadha has held numerous positions in Saudi Aramco, including leading marketing and brand management at Ithra , and her role as the director of programming of the KSA Pavilion at Expo 2020 Dubai, one of the largest pavilions at the Expo 2020 Dubai. She also worked as the head of creativity and innovation at King Abdulaziz Center for World Culture (Ithra) where she managed all creativity focused programming in addition to leading Ithra's Creativity Season, Tanween. Wadha has also driven the Ithra Award for Creative Design in 2016, iRead and the Bridges Art Program in 2017, as well as being in charge of the Center’s programs strategy in 2018. Prior to joining Ithra, Wadha worked in the public relations and digital marketing fields. She holds an MBA from IE Business School in Madrid, and has received her BSc in Computer Science from the Royal University for Women in Bahrain.