Hala Zgeib, Head of Retail at Snap MENA, combines her passion for retail with Snap’s cutting edge technology to support retail conglomerates with the development of successful digital strategies. A veteran retailer, Hala is known for driving exponential growth for omnichannel businesses. Hala spent the last 15 years honing her craft with some of the world’s largest luxury retail groups. Most recently, she was the MEA Regional Manager of one of LVMH’s brands. Hala is a member of Connecting Women in Technology (CWIT) & The Power of 5, focused on promoting initiatives in support of the development of women in the technology industry.